Systematic Product Management

Best Practice | Method Based | Flexible | Scalable

|Welcome...

Arcturus7|PMM is a structured knowledge base for Product Management professionals — including Business Directors, Entrepreneurs, Product Managers, and Market Development leaders. The content represents a curated and proven collection of contemporary methods, tools, and processes that support effective product and market decision-making in complex business environments.

The Product Management Methodology (PMM™) is a robust and holistic framework designed to bring clarity, discipline, and coherence to product management practice. Its architecture is intentionally flexible, allowing it to scale seamlessly from individual entrepreneurs and small teams through to multi-business and enterprise-level organisations.

Whether managing a single product or a large, dynamic portfolio comprising hundreds — or even thousands — of products, the same underlying methodology applies. The framework remains consistent, durable, and relevant over time, making it inherently resilient to organisational growth and change.

For maximum practical flexibility, PMM™ also provides direct access to its individual ‘PMM Elements’. These modular tools allow practitioners to engage selectively — enabling focused analysis, targeted intervention, and rapid application exactly where and when it is needed.

A compendium of innovative tools and method based processes offering a robust and holistic approach to professional Product Management.

A7 PMM is an unrivaled body of knowledge. You now have direct access to one of the most comprehensive collectives of well proven practical PM methods. ...you can quickly navigate through every aspect of the Product Management discipline with absolute confidence.

Designed with our core values in mind - Simplicity, Purpose and Clarity.

e-commerce

Interactive Business Models

The ‘Interactive Business Model Series’ is a collection of superlative business models covering the core elements of 'best practice strategic management'.

…resources to engage strategic thinking, drive continuous improvement and deliver competitive advantage.

Pro-Workshop Material

Dedicated Wallcharts for Team Communication
High Quality A3 & A2 Desk Pads
Workshop Stationary
Measurement Devices
Activity Kits

Product Management Training

...Over 30 years of unrivaled Product Management Training based on well-grounded 'first principles' - Innovative, complete and strategically aligned to modern methods.

All of our training courses include generic key concepts and complemented with interactive business model software (included as part of the course). This unique and powerful combination of theory, including new/unique techniques, and practical application ultimately translates into reality and you can start putting learned techniques into practice immediately after the course.

Professional Support

Professional ‘On-demand’ Consultant support
1 – 1 or live workshop Consultant / Facilitation support.
Flexible time allocation – flexible booking in 1Hr. time slots
Independent alignment/calibration when – Strategic Planning, Programme Management, Market Research, Competitive Benchmarking.