Innovation Management
PRODUCT BUSINESS PLANNING - MGT. REPORT
Product Management Phase
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Executive Summary
Overview & Scope
Strategic Intent - What needs to be achieved…
Assumptions & Dependencies
Product Positioning - Overview
Product Plan - Overview
Business Canvas - Product / Service Dashboard
Funding Requirements / Financial Projection
Human Resource Requirements - Consolidated
Advance Development and Research Programme - Overview
Risk Analysis
Contingency plan
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Conceptual / Planning
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Development
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Product Withdrawal
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= Primary Level Input (Interim Plan)
= Not Required
= Product Manager Responsibility /
Authorship
= Creative Team Workshop
= Functional Area With Responsibility/
Authorship - PM Orchestration
= Recommended Content
= Revised Content
Account
